V2: Amplify

Now available in V2: Convert your leads to paying customers through Amplify-our AI chatbot. This AI interacts with your leads at any time of day, increasing your conversion rate and giving you more time to focus on other things.

Table of Contents

 

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Permissions and accessibility

Staff access:

• Admin

  • Full access

• Manager

  • Full access

• Staff

  • No access

MyStudio plan restrictions:

• Amplify is an add-on to your MyStudio plan and comes in two plans (more information below)

• You must have the communication enhancement add-on and a connected or legacy Twilio number. Click here to learn more: Twilio Integration: Add MyStudio Communication Enhancement Add-on and Create New Twilio Account.

• You must get an OpenAI account (more information below)

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What Amplify plans are available?

Amplify – $99/month

(First 100 clients: $69/month for 12 months)

• 1 agent

• 1 knowledge base

• Can sell trials

Amplify Plus – $199/month after year 1

(First 50 clients: $99/month for 12 months)

• Up to 10 agents

• Up to 10 knowledge bases

• Can sell trials, events, and memberships
  

Learn more about Amplify pricing.

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OpenAI Setup

What do I need from OpenAI to use Amplify?

You need an OpenAI account, an API key, and funds added to the account.

Step 1: Create an OpenAI Account (Skip this step if you have one)

Step 2: Generate a Secret API Key

1. In OpenAI, go to API Keys > Create new secret key

2. Name the key and select a project (default is fine)

3. Allow all permissions and complete the key creation

4. Copy the key immediately

5. In MyStudio, go to Amplify > Settings and paste the key

   
   

Step 3: Add Funds

1. In OpenAI, go to Settings > Billing > Add payment details

2. Enter a payment method

3. Add funds (recommended: $50+)

4. Enable auto-renewal to avoid service disruption

 

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Build Your Knowledge Base

What is a knowledge base, and do I need one?

It’s a collection of FAQs and business info the AI uses to answer customer questions. Yes, you need at least one knowledge base connected to each agent.

How do you create a knowledge base?

1. Go to Amplify > Knowledge Base > Add New

2. Name your knowledge base

3. Click Add new FAQ

4. Enter a question and answer

5. Repeat for all common questions customers ask

 

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Create an Agent

What is an Amplify agent?

An agent is an AI chatbot that engages new leads, answers FAQs, and can sell trials automatically.

Step 1: Set Up a Trial Correctly

Before creating an agent, make sure the trial you're selling is linked to a class.

• Go to Services and Products > Trials > Edit

• Set Start Date to use Custom Classes

Step 2: Create an Agent

1. Go to Amplify > Dashboard > Create a new agent

2. Fill in the following settings:

   • Agent Name: Choose a human-sounding name

   • When lead interest is: Choose the program(s) that trigger the agent

   • Lead enters system through: Pick the source (Website, Lead Form, API, POS, Manual)

   • Sell: Trials, memberships, or events

   • Using this knowledge base: Choose which one the agent uses

   • When lead status is: Set which status triggers interaction

   • Start: Set to Immediately (only option)

   • End engagement when lead status is: Choose the end condition

   • Intro message: Customize or use the default greeting

 

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Test and Launch the Agent

Can I test my agent before it goes live?

Yes, you can run a full test simulation.

Step 1: Test the Agent

1. In the agent setup, click Test Agent

2. Enter a fake lead name and interest

3. Interact with the test agent to review behavior

Step 2: Launch the Agent

1. Return to the agent setup screen

2. Click Launch
   

 

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After Launch

What does the agent do once it’s launched?

• Automatically messages new leads that meet your setup criteria

• Can fully sell a trial and send a pre-filled registration link

• You can view or take over conversations anytime

Step 1: Monitor Conversations

1. Go to Communications > Mobile Message > Conversations

2. Review past agent chats or reply manually if needed

Step 2: Set up follow up automation (Optional - Amplify Plus only)

You can use Amplify Follow Up Automations to re-engage leads who stop interacting with the AI agent.

Learn more about Amplify automation setup

Why should I use Amplify automation?

Amplify automations help increase conversions by:

• Automatically sending follow up messages when a lead doesn't reply
• Keeping conversations active without needing manual follow up
• Ensuring no potential customer is forgotten or dropped
  
  

The automations are especially useful for busy teams that want to stay hand-off while still maximizing lead conversion.

 

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